Fanning the Flames of “Media Created” Anxiety – A Break From Unnecessary Drama

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Tips for gaining control of your life…

The news media is more than a source for information and current events. It has become a “roller coaster ride” of drama and self-aggrandizement. We consumers of these presentations are swept up and our visceral anxiety responses are fanned into a frenzy. But why are swept up in this media blitz of emotion?

Since the dawning of the “Information Age” in the 1970’s, we have been steadily drawn into an escalating 24/7 need for worldwide news and the media has provided us with anxiety producing excitement from every corner of the world. Technology allows this instant communication and seems to encourage our “need to know” mentality. We “need to know” because we have a very primitive survival mechanism that stimulates our external focus on any threats, even perceived threats that may exist thousands of miles away, so our unconscious minds can protect us by preparing to fight or to flee from “danger.” When the Flight/Fight Response is triggered, our reactive, survival mechanisms take priority. We can react with “knee jerk” habitual patterns that are unique to our learned responses, but are born from the survival reaction. One major reaction that occurs for many people under threat is a reduced ability to creatively problem solve and communicate effectively. We react and often do not really think things through. When this occurs, mistakes can be made. Accidents can happen. People or projects can get hurt. Relationships can be harmed. Our world can suffer by becoming a victim to poor rational thought in cases of fear or media driven anxiety. It is an extra “heaping, helping” of annoying distractions that take us away from self-care, focus on priorities, and creative pursuits that promote productivity and well-being.

Just before 9/11/2001 our news media changed. Do you remember? About 3 months prior to the terrorist attacks on New York, Washington, DC, and Pennsylvania, the television news media upgraded their reporting to include, not just a “talking head” (reporter) giving us the “news” but also text messages flying by on the bottom of the screen, and often a graphic on the left of the “talking head.” Now we have to deal with 3 sources of information simultaneously. This multi-tasking creates added frenetic anxiety in coping with this increased input. Have humans evolved to keep pace with this new use of technology? When we are threatened, we have a response that NEEDS to know what is going on around us so that we can take action and survive any threat. We are often overwhelmed. We have learned to cope by becoming unconscious regarding this media craziness. The media fights to keep our attention. The media has evolved their approach to sensationalize their coverage, to yell at us even louder, with more graphic events that “demand” our attention. Even the weather news whips us with “STORM” coverage that makes weather events major news, even when it occurs hundreds of miles away!

To combat this media blitz on our senses we must do three things. First, we must become aware that we can become victims to sensationalism that may not necessarily be an immediate threat, and filter the news so that we can respond more appropriately. Secondly, as my friend Rodger Ruge suggests, we should consider a media “Fast,” where we reduce and limit the amount of media news that we subject ourselves to. For many of us, turning off the news, especially before bedtime, would be a very good option. The third necessary step is to practice self-care and strengthen our emotional foundations by eating better, avoiding caffeine, getting regular exercise, and practicing daily relaxation.

Awareness of the media frenzy can help protect us and our children from the “overwhelm.” Since the mid 1980’s, we have been deluged by new technologies that force us to react to news and information that is swirling around us. We have experienced: pagers, fax machines, cable TV with 500 channels, Cell phones, text messaging, e-mail, internet information, changes in media coverage of world “disasters,” “robo-calls” at dinner time, and huge expectations that we are plugged in 24/7 and can respond instantaneously even when we are driving our cars…. This is crazy making! Some people can handle this gracefully, in fact, some people can thrive in this environment. But most of us are just victims to our technology and can benefit from setting some limits on the ways that we use, and react to, our technologies… We need to evolve and to create survival strategies that meet our unique, individual requirements.

Please be smart and figure out how to “not become a VICTIM” to the media and our newest technologies!

When we see natural disasters on the TV, we think that we filter the visceral effects on our survival systems, but our unconscious often reacts to the possible threats that are perceive through our visual and auditory senses. When we witness “coverage” of war zones, murders, attacks, rapes, fires, or vehicular accidents, we may believe that this does not affect us at a “conscious level,” but we are still triggering the flight/fight response in some systems at an unconscious level. Have you ever noticed your heart race or your gut tighten when confronted by news or movies? Does your neck, jaw, or back react to accidents or disasters that you witness in person or on TV? Do thoughts of “media images” ever pop into your conscious mind as you try to sleep? We are bombarded by negative media attacks almost everyday.

Do media pundits ever whip you up with their “news coverage” or editorials so that anger or fear seem to rise to the surface of you or your loved ones? This can be emotionally and physically hard on our systems…. Be aware and do not get caught up in the media circus, if at all possible.

Final note. Many people are studying and applying the principles of the “Law of Attraction” believing that goal setting and positive attitudes toward achieving these goals is essential to success. World class competitive athletes have been using these “Sports Psychology” techniques in their training regimen for decades to achieve advantages in mental preparation in their events. When we get caught in the sensationalized, negative reporting by the various media we are sapped of our positive thoughts and energy. We lose our focus on attracting success and positive outcomes. In fact, we can be overwhelmed by negativity. This can strip you of your ability to problem solve in positive and creative ways. Negative thoughts can attract negative outcomes, mistakes, and ill health. Avoiding negativity (and negative thoughts) can be a path to better health and lead to positive outcomes. “Dwell in the Light” and when you feel overwhelmed, consider turning off the negative newscasts and immerse yourself in a book or audio program, or a video that will inspire you with positive; thoughts, actions, and emotions.

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What Payday Loans Can Offer You

Online payday loans supply these short of cash the methods to include essential bills and crisis outlays during periods of financial misery. They must basically be applied for however, when a consumer has a good price of information regarding their specific terms. Utilize the suggestions in this post, and you will probably know whether you have a great deal in front of you, or should you be intending to get caught in a risky snare.

Should you be thinking of a payday advance, have excellent credit score and might additional a day or two, take into account searching alternatively into a sociable lending option. This really is a process which couples individuals and creditors jointly structured from their requirements. The prices are normally a lot less expensive than a payday loan, but it does take a couple of days to finalize the process.

Before taking the dive and picking out a cash advance, take into account other places. The interest levels for payday cash loans are great and if you have far better possibilities, try out them initial. Determine if your loved ones will personal loan the funds, or try out a standard lender. Online payday loans should certainly be a last option.

Question just what the interest of the cash advance will likely be. This is very important, because this is the amount you will have to pay out along with the sum of money you will be borrowing. You could possibly even would like to check around and obtain the best interest rate you can. The less amount you find, the lower your complete payment will probably be.

When you find yourself looking for a payday advance, be sure that you are incredibly truthful on your app. Unless you know the answer to a few of the queries, take the time to talk to an agent. If you are honest, you will notice that there is a lesser potential for acquiring a financial loan that you just will be unable to pay back.

Before applying for the pay day loan have your paperwork so as this helps the financing business, they will need to have proof of your earnings, to enable them to assess your skill to spend the money rear. Take things much like your W-2 develop from job, alimony payments or confirmation you might be obtaining Societal Safety. Make the most efficient scenario easy for on your own with suitable records.

Most paycheck loan providers will meet the requirements you for some sort of loan when you gain at least $1,000.00 per month, are 18 or more aged and have a bank checking account. Every loan company might need another information and facts, though these are the basic most straightforward, so make sure you have this information just before completing an application.

In case you have taken out a pay day loan, speak with your payroll division at the office. See when they can progress you any of your following paychecks so that you can spend straight down the loan quicker. Even when they can only do part of it, that will still reduce your rate of interest drastically.

There are many payday loan companies available, that it may be a bit frustrating when you are trying to puzzle out who to do business with. Study on the internet testimonials well before making a decision. This way you know whether, or not the business you are interested in is legit, instead of out to deprive you.

When you have a decent credit history, apply for a reduced fee pay day loan. This particular financial loan generally has decrease interest rates, and no invisible service fees. The lending company must check your credit score. This ought to not acquire more than round the clock and ought to be your best option, if your credit rating is not also reduced.

Just before a payday loan, it is vital that you understand of your different kinds of readily available so you know, what are the right for you. A number of pay day loans have different policies or requirements as opposed to others, so appearance on the net to figure out which one meets your needs.

An effective idea for many who typically use pay day loans is to get some sort of credit score or price range counseling. Payday cash loans ought to simply be employed for unpredicted urgent matters and will not be relied on. Fully grasp you are having to pay a great deal in curiosity charges when you use them often.

Funds may cause a lot of stress to your daily life. A payday loan may seem like a good option, and it also definitely could be. Prior to you making that selection, allow you to comprehend the details discussed in this post. A cash advance will help you or hurt you, be sure you make the decision that is perfect for you.

How MTV Got Started and How it Has Influenced Television Today

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For many young adults, they can never imagine life without computers, music video production and reality television. Many of these things got it’s start in the 1970’s or even later. This article will discuss the history of MTV, or the music television channel that has become a staple of cable television for many households with teens or young adults. Today’s youth are much more tuned into various types of media outlets using their computers or phones to see videos on Facebook, vimby preditor, Twitter and YouTube. It all started in 1977 with a small cable TV network that had a show called Sight On Sound in Columbus Ohio.

This show was a new concept as a music channel that featured concerts as well as music oriented TV programs. It was the first two way cable TV program where viewers could call in and vote for their favorite song or artist that was being shown on the program. This cable network also had other programs like a children’s show but the one that really became popular was the music channel. Viewers had never been able to see a concert or see a band interviewed on TV before unless they went to a concert themselves so it was a great new concept. With this increasing popularity, the network changed their format in 1981 to be called MTV-music television.

The original idea of MTV was to model it after the top 40 radio shows, putting on the best pop rock bands at the time. Instead of having a disc jockey like they did on the radio, they hired several young hip hosts to introduce the videos and called them VJ’s as in video jockeys. Some of these original VJ’s on MTV ended up being celebrities in their own right from the enormous amount of exposure that they got from being on MTV at the start.

Because music videos started out as just someone recording the band playing music, many film directors got involved and started creating a much more elaborate concept for the videos. They took a song and made almost a small movie type of clip that told the story of the song. This is how many of these film directors that went on to be quite famous got their first start, making music videos. With the increasing popularity of this channel and the new wave of music videos playing in the early 1980’s, the network created the MTV Music Video Awards in 1984. This was a way for the music industry to showcase some bands in a more hip and alternative way than the Grammy’s offered.

MTV soon started adding other types of shows on the channel like animated cartoons for the adolescent and young adult crowd, and they were the first ones to have a reality show creating the concept of the Real World where they had several young adults live together and have their lives filmed while adjusting to each other and a new city. MTV pioneered many of the popular shows that young adults continue to watch today.

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Five Ways To Continually Grow Your Affiliate Checks

The promise of earning profits without really doing much of anything has enticed a lot of people towards affiliate marketing. But does affiliate marketing really work this way?

As an affiliate, all that is required of you is to simply place the merchant’s ad on your website. Then after that, you virtually do nothing but wait for anyone to click on the merchant’s ad and later collect your profits. Easy, right? Well, not quite often. Many affiliates earn almost nothing from their affiliate programs simply because they do nothing. Remember that affiliate marketing is but another form of marketing, and you’ll definitely need to market your merchant’s product for you to earn something.

Successful affiliates in any affiliate program simply don’t sit there and wait for money to come. Why? Because there is no money in simply sitting and waiting. If you want to be successful in affiliate marketing and if you want to continually grow your affiliate checks, you’ve got to do something. Think of ways on how to promote your merchant’s business and products better. Think of ways on how to induce other people to click on the link or ad provided to you by your merchant. Think of ways on how to make your affiliate sales increase!

So if you’re new in affiliate marketing and you try to follow the easy go lucky pit that most unsuccessful affiliate marketers follow, then you’re definitely on the wrong track. But we’re not advising you to stop right there. No. Rather, we want you to take some steps to make your affiliate program work better and gain more commissions for you. How? Here are a few guidelines that may help you to continually grow your affiliate checks:

1) Become an expert on your affiliate product.

You can promote your merchant’s product better if you know a lot of things about it. To become an expert, the best thing you can do is purchase your merchant’s product yourself. This way, you can tell your customers about your first-hand experience using the product. You can even write a testimonial or a personal endorsement ad about it. But if any condition does not permit you to purchase the product, you can at least make a thorough research about it.

2) Host your own website.

Or at least have a domain name that is short and easy to remember. You certainly wouldn’t expect a visitor to remember a very long and incomprehensible URL. And if that’s so, you also wouldn’t expect him to visit your website any time soon. That means less traffic for your page and the less chance for your affiliate ads and links to be clicked.

It is also a good idea to create a private website and offer access to it to anybody who clicks on any of your affiliate ads. Visitors usually get interested with these private websites. Private websites also gives you a venue to promote your back-end affiliate products.

3) Write your own affiliate ads.

Many merchants usually wouldn’t mind if you write and design your own ads for their products, for as long as you ask permission from them and present them your ad before posting it on your site. This gives you a greater advantage over a lot of other affiliates who must be advertising the same affiliate products.

4) Participate in chat rooms, discussion boards, and forums related to your product.

If you use to ignore them before, then it is time for you to start focusing your attention on them. You can start your own chat or join an existing chat related to your product. You don’t have to promote your affiliate product at once, but find the chance to advertise and promote it as you go along. The same would be true for message boards, discussion boards and forums.

5) Create a free ezine or newsletter.

Ezines and newsletters are periodical publications whose aim is to inform a group of people about a certain subject. In your ezines and newsletters, you don’t always have to promote your merchant’s product for this may greatly annoy your subscribers. Rather, find a way to insert your affiliate ads and links on some portions of the letter. Also, don’t forget to promote your ezine or newsletter on your website.

These are but a few guidelines on how you can increase your affiliate sales and continually grow your affiliate checks. Sure there can be a lot of other tips that out there, and if you think they would work, we won’t discourage you from following them. What’s important is that you be able to find a way to: attract more traffic to your site, induce your visitors to click on the ads on your site, and be able to promote your merchant’s products even outside the boundary of your website. If you can do these, there’s no reason for you to fail in affiliate marketing.

Splitting the Purchase of a Secondary Home

Plenty of people dream of owning a vacation property in a private province or around a concealed coastline at some point. When the recurring mortgage on their own key residence is paid and any of most of the other outlays happen to be addressed, on the other hand, there’s barely adequate funds allowed to remain regarding their resources to fund a mortgage loan for any getaway. Many currently have realized the power of seeking out a person that holds their goals together with their monetary limitations with whom to split the cost of a vacation property. Siblings, cousins, co-workers or perhaps total strangers have the option of findingĀ  needless to say, they should be happy to meet half way over the features they would like this kind of place to offer.

An individual partner might like a sizable yard meant for hosting family and friends and the additional group members may very well be seeking a beautiful open fireplace for tranquil, romantic occasions. The particular participants might have to be happy with some sort of medium-sized outside area having an outdoor fire source to fuel the two applications. The lending backgrounds of individuals concerned will also come into play given that each of them shall be signing the bank loan. In the event that both physical and financial adjustments can be reached, those involved should be able to find a property that is ideal for their demands and wants.

The Evolution of Marketing Channels for Digital Media

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Caleb hangs his back-pack up everyday when he comes home from middle school. He kicks off his shoes, uses the bathroom, maybe fixes himself something to eat. The remote control gets grabbed, but mainstream TV is not what comes on the screen. Through the Sony Google Net Box, Caleb dials up a list of YouTube videos. He is absorbed as he watches one video after another and then another and another. By time his parents tell him to shut it off and get to his homework, not one single network program has been viewed. The sixth grader can’t tell you what’s on Nickelodeon. Cartoon Network has no influence. YouTube’s immense collection of videos about video games and random funny stuff are his poison.

Caleb’s parents are beginning to wonder about the benefits of keeping cable. Besides the diminishing cable TV interest of their son, the cable company recently decided to take away a few more channels and make them exclusive on the premium package. This came only too soon after another hike in their monthly rate. The combination of cable, Netflix and occasional Red Box now has the parents paying more on home entertainment than ever before. If the family can become more dependent on their Sony Box, then all they’ll have to pay for is the internet service (and possibly Netflix.) Ether way, the impact of YouTube and other video hosting platforms will probably serve as the tipping point in their decision.

Recent advantages in technology have added fuel to this video watching revolution. New video hosting platform websites have been popping up all over. HTML 5 and its built-in video player make it easy for anyone with server space to show off videos. Digital media distributors can provide and package the means for anyone to create their own video hosting platform website. Sites that used to just let you showcase photos are now bursting with video.

Because of all of this, marketing through digital channels now takes on a whole new look. Hundreds of thousands of businesses and other organizations now use video to increase results; and they do it by providing their content to video hosting platform sites like YouTube, Daily Motion, Metacafe and Vimeo. In turn, they share the content through the platform to other sites, apps and blogs, giving the good content out there legendary status. Internet celebrities are discovered overnight. Going viral is now a worthy quest.

The challenge for marketers is how to stand-out when sharing content. Successful ways have included the ever-present list making and interactive ranking. Through the convenient application of embed-able mark-up offered at these hosting platforms, website owners all around the WWW are listing and ranking their top video picks. Even the larger media outlets have joined in the game (see Fox News, Billboard, and USA Today.) Some of the sites doing a consistently good job at listing the best online videos are: mashable.com, Wikipedia and Huffington Post (now operating their own platform – aol.com.) For those not entertained by a mere list, there are ranking/rating sites that get viewers involved. In addition to the video platform hosts offering their own ways for visitors to interact, some of the more relevant high brow social media sites like Reddit, StumbleUpon and Digg use the power of collective judgment to filter up the best quality viral video. Other fun video watching sites like Funny or Die and Blip tv let their audiences select winners and losers of popular online videos.

The landscape of entertainment is changing. Soon the myopic conduits of television content will be replaced with the fluid and dynamic content channels that stem from the World Wide Web. With the influx of new devices and brilliantly easy HTML coding, the ability to provide better-than-ever variety and quality will become the standard norm.

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When Is It A Smart Idea To Sign Up For A Payday Loan?

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Payday cash loans could be a confusing point to discover from time to time. There are a lot of people who have a lot of frustration about payday loans and exactly what is included in them. There is no need to get unclear about pay day loans any further, browse through this article and clarify your confusion.

Avoid taking online payday loans out, if you are presently mired within a financial disaster. When you are experiencing difficulty creating stops satisfy, it would appear that this is basically the perfect time for the pay day loan. Even so, the financing is simply the first step. You have to also spend it back, along with service fees, as well as a hefty interest. If you fail to manage to pay for the loan off with the next paycheck, a payday loan is just not a sensible concept.

Read every one of the small print on everything you study, indication, or may well sign at a pay day lender. Inquire about anything you do not understand. Look at the confidence in the solutions provided by the employees. Some basically browse through the motions all day long, and were qualified by an individual performing a similar. They may not know all the small print themselves. Never ever be reluctant to get in touch with their cost-cost-free customer satisfaction variety, from inside the store for connecting to someone with responses.

If you need greater than a 1000 money, you need to get yet another option. You will be able to obtain a payday loan from between 500 money to some 1000. Look into establishing a repayment schedule with your creditors should you owe more than a thousand buck, or if you want to steer clear of payday loans.

When confronted with a payday financial institution, remember how tightly governed they can be. Rates of interest are usually legitimately capped at varying level’s state by express. Understand what duties they have and what individual rights you have being a consumer. Get the contact info for regulating authorities office buildings convenient.

Before you take out that payday loan, be sure to have zero other options open to you. Online payday loans could cost you a lot in fees, so any other choice could be a greater option for your personal overall financial circumstances. Look for your buddies, family members and in many cases your financial institution and credit union to see if there are actually any other possible alternatives you could make.

Take into account all of the pay day loan options before you choose a payday advance. While many loan companies require settlement in 14 days and nights, there are several lenders who now give you a thirty day term that could meet your requirements greater. Various pay day loan lenders could also offer you diverse payment options, so select one that suits you.

Tend not to generally depend on pay day loans to make ends meet up with. Certain, most of these personal loans are excellent while you are in eager need of money, just before your upcoming paycheck. Considering most online payday loans cost you plenty for curiosity, you will wind up spending a lot more than essential.

For those who have been ripped off with a payday loan firm, do your greatest permit it be identified all over the Internet. Whilst you may possibly struggle to get a refund, it is possible to support others by preventing them from dropping to the identical snare that you performed.

Just before finalizing your payday advance, study all of the fine print in the arrangement. Pay day loans may have a large amount of legal terminology hidden with them, and in some cases that lawful language is commonly used to cover up invisible rates, higher-priced later costs and other items that can eliminate your wallet. Prior to signing, be wise and know exactly what you really are putting your signature on.

Consider both experts, and cons of the cash advance before you decide to purchase one. They require minimal documents, and you can ordinarily have the bucks per day. No person however you, and also the loan provider has to know that you borrowed funds. You do not will need to cope with long personal loan software. If you reimburse the loan promptly, the fee could possibly be below the fee for a bounced examine or two. However, if you cannot afford to pay the personal loan back time, this “con” wipes out all the pros.

Payday loans are an effective way to get funds in a hurry. There are several companies that supply this specific service, along with the expenses associated with these kinds of lending options vary. Seem to get the best bargain on the financial loan to help you pay it off easily and with no substantial repeating debts.

There are many payday loan businesses that are fair to their debtors. Spend some time to check out the corporation that you want to take financing out with before signing something. A number of these businesses do not have your best interest in imagination. You need to be aware of your self.

At their utmost, payday cash loans can be a two stage procedure. The 1st aspect is often straightforward. Obtaining a loan in the beginning to deal with your needs, and urgent. The trickier aspect is leaving the problem in a manner concerning not develop a debts cycle, or perhaps the after that crisis. Keep your assistance and ideas in the following paragraphs in mind, to reduce the trouble, and pressure of your own payday loan practical experience.

The Power of Social Media in a Globalised World

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Much has been talked about globalisation, its pros and cons, its promises and failures, and how it can or cannot help developing countries follow the trajectories of development charted by those who have already achieved the distinction of being officially called the ‘developed nations’. The debates have centred on pure economics of it: the merits or otherwise of market economics based on international trade and investment, with resource allocation mediated by international free market forces. In more sense than one, globalisation is not new – even before the Europeans rode the high tide of globalisation, Chinese and Indian traders dominated the globalised market of pre-medieval world.

There are three important factors that are overlooked in most discourses on the current round of globalisation, although these have potential to make significant impact on the lives of billions of people in poor countries which globalisation has simply passed by. First, when Britain and America led their brand of globalisation in the eighteenth to the twentieth century, they ensured that they were themselves not ‘globalised’ – they developed their domestic market and capacity of the masses to play their role in the market. This helped in broadening and deepening the effects of globalisation by making sure that the benefits were not confined to the rich and the moneyed who went out to ‘globalise’. That unfortunately is not happening in many of the poorer countries now where millions of people remain disenfranchised, and too incapacitated to play their role in a global market.

The second most important departure from previous globalisations, and perhaps the one that holds out the most prospect for the poor and the powerless, has been in the concept of global rights, especially in the global policy regimes on rights to development and application of humanitarian laws. Just as the current chapter of globalisation drew the world closer in terms of free market mechanism and unfettered capital flows, it also brought about a realisation that basic rights to protection, assistance and development as enshrined in different human rights conventions and international humanitarian laws needed global application. These are often referred to as second generation rights involving universal minimum welfare entitlements, as opposed to the first generation rights which relate to individual liberty and freedom on which an universal consensus ideology is yet to emerge. You could not have economic growth and prosperity for some, while turning a blind eye to the denial of basic rights to life and protection for a large majority of the world. The Millennium Development Goals (MDG) and reshaping of the international aid architecture following the Monterrey consensus are part of this global agenda. MDGs are not just wish lists for donor agencies or governments, but reflect commitments to ensure that various instruments under the international humanitarian laws and International Covenant on Economic, Social and Cultural Rights (1966) are met by the governments in the first instance.

For the first time in the history of humanity, the language of rights entered the frame of discussions and policy making at national and international levels in the past decade. The economic, social and cultural rights include a number of claims, like claims to social security and a certain standard of living, including claims to adequate food, clothing, housing, health care, sanitation, education, etc. Prior to this, despite having various conventions and protocols agreed and ratified by governments, these hardly provided any strong reference point when it came to implementation, especially in developing countries. The introduction of rights in development discourse recognised that access to good healthcare is not just something a good government ought to provide, it is a right of the villagers who never see their health workers visit the derelict primary healthcare centre to demand it. Likewise, when the devastating Tsunami hit the Indian Ocean area, the affected families in the Tsunami-hit areas had a right to receive assistance in the form of food, shelter and livelihoods from the national governments and from the international humanitarian agencies like the UN, the International and national non-government organisations. It is no longer the case of ‘a good government’ doing a favour to its chosen subjects, nor a poor woman surviving on the generosity of a large-hearted non-government organisations (NGO). There are rights, duties (duty of care) and obligations that come into the equation. Thanks to globalisation that triggered this global thinking.

This has been the most significant achievement of globalisation: the recognition of individuals as ‘subjects’ of international law, and so of international concern, and bringing into the development equation the economic, social and cultural rights which national and international development processes ought to strengthen.

Thanks to globalisation, global media and public opinion, the renewed commitment to providing basic needs of life and livelihoods as a matter of right has meant that governments can no longer hide behind the curtain of sovereignty and still maintain a facade of a nation which tramples upon the rights and liberties of individuals. China could get away with Tiananmen massacre in 1989, but Chinese businesses and government would shudder to think what would become of their global dreams if the same were to occur in the 21st century. It is globalisation again which by leveraging public scrutiny of war crimes now enables international governance to bring to book perpetrators of crimes against humanity in the International War Crimes Tribunal.

Finally, it is globalisation again which has made the world flatter by democratising technology. That you and I, and billions others, can communicate in real time, although separated by a distance of tens of thousands of miles, and that we ordinary folks can have the same access to vital information which in the past would have been handed down to us from those who rule and govern us, mean that each one of us now have tremendous power to influence the world. After the Haiti earthquake, we saw social media, (the facebook, twitter, Digg, Myspace to name a few) play a vital role in bringing out the reality and gravity of the situation through numerous stories and eye-witness accounts as the situation started unfolding from day one, including where aid agencies were failing in reaching out to the affected communities. Five years ago when the Tsunami happened in Asia, we were relying on the big newspapers and TV channels to bring us stories, which sometimes were either late or only covered areas the TV cameras could reach. After the Haiti earthquake, through the millions of blogs and micro-blogs, we saw millions of concerned citizens the world over expressing their solidarity with the victims. Through these, we also saw a more extensive and mature portrayal of the crisis that was unfolding: the catastrophic destruction and damages aside, we also saw the challenges in providing any rescue or relief operations, the lack of infrastructure for providing relief and why aid was slow in reaching out to the affected communities, real time stories of what the humanitarian response was or wasn’t doing. We were no longer relying solely on the news that the governments, established media and aid agencies were dishing out to us. That was a remarkable transformation in a short span of five years.

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Internet Marketing – A Maze In A Haze?

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Internet marketing, website marketing, call it what you will, can be a bit like a maze. You charge off down one route……dead end. Someone sends you off down another route with a big smile on their face…….another dead end. Another route looks promising…….until it fizzles out and you reach another dead end. You can’t cheat by looking over the hedge, it’s about 20 feet high! A big ladder so you can get a good view? No, they’ve all been hidden. None left on the planet! Except those in the vaults of the internet gurus, you suspect.

So, you keep going around this maze, and at every turn there’s advertising, all about the maze itself, telling you about which way to go. Plans of the maze which, if you follow, may get you half way round, only to find you need to buy another plan to get the rest of the way. So what do you do? Carry on around this maze unaided? Or buy another plan? You buy another plan of this maze, and lo and behold, you end up at a place somewhere near the exit into real open daylight (you think), but how do you get the correct final few turns? Anyway, maybe you’re not near the exit after all? You could be on the far side of the maze from the exit. Sound familiar?

If you’ve been researching the internet from a business point of view for any length of time, you have probably found that much of the advertising, the marketing, is about …………….. internet marketing. This is partly why it can seem like a maze. If you are not sure what is going to work to market your website, or the products in it, how do you know which advice to listen too, which “offers” to take up?

Why is Internet Marketing Such a Maze?

Marketing is a subject I’ve been interested in for many years, long before I was partner in an advertising related business in the early 90’s. Then, marketing was a quite stable world. The most recent “change” of any significance had been TV, and TV advertising had evolved steadily over several decades. It was glossy, glamorous, and………..very expensive. That was good for the big advertising agencies, and they chased the big advertisers with massive budgets for TV advertising. They had their creative departments to come up with memorable TV ads, often designed to be memorable rather than to sell, and their media buyers to buy time on the commercial TV stations.

The glamour was in TV, but every company and every agency would work on a marketing mix: radio advertising, sales promotions, glossy magazine advertising, newspaper advertising, trade ads, direct mail…..all played their part. These all had one thing in common, though: they had been around for a very long time. Marketing was a stable industry, not in economic terms, but in the “tricks of the trade”. There were a few minor variations here and there, but basically, the marketing industry had its accepted, well documented, ways of doing things. Skill levels varied of course, and that’s where competition came in between the agencies and between companies in the same industries. The point is, though, it was all basically stable. Good or bad, it was stable.

Then along came the internet. Being involved in advertising in the mid 90’s, it was obvious to me that the potential was absolutely enormous. Mind boggling. It was difficult to demonstrate, though, as speeds were painfully slow. You’d try to show someone over a cup of coffee or tea, and you’d finish the drink while the second page was loading. Try coming back in 5 years. Well, they did. With a vengeance.

The internet itself came on in leaps and bounds after that. Technically it developed rapidly. Companies started to realise they “had” to have an internet presence. Why? Well, often because their competitor did, or because they thought they should before their competitor did. They were diving in, pretty much blind; they did not understand what they were getting into. The stock markets cottoned on that something big was in the offing, so .com shares were being touted to ever higher levels. Shares of companies with no substance in most cases.

I used to trade shares on a daily basis in those days, and I never touched one internet related company. I cringed every time I saw the financial figures of a listed .com. Prices of shares were often in the stratosphere while turnover was meagre and profits non existent, then and into the future. The traders in the London Stock Exchange and Wall Street did not understand. The internet was new, there was no history to go on. They simply did not understand. They were excited, and were exciting others too. The buying was frantic. The crash inevitable.

Companies all over the world were realising, though, that they must have a web presence. Companies had marketing departments and/or advertising agencies. So they too had to go along with the the tidal wave of internet anticipation. What did they do? They followed the accepted patterns for marketing in those days. TV advertising. Radio advertising. Big newspaper ads. The massive costs of those methods bore no relationship then to the potential for additional income, for sales. They were throwing money down the drain in most cases. Why? They simply did not understand!

The internet was, and is, a revolution in communications. But the marketing industry had not had a revolution, it was too bogged down in the rest of the marketing mix to realise what was really going on here. The printing press was a revolution in communications, but it took many years to spread its influence. Radio was a revolution in communications; likewise. TV? Likewise.

The internet has been more like an explosion, and after an explosion it takes time for the dust to settle. That’s one of the reasons for the maze of internet marketing. The dust is still settling. You can’t see through the dust yet. More of a haze than a maze I suppose! No, a maze in a haze!

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Tips To Start Preparing Your Household To Sell

Do you want to sell off your residence? If you are, you are most probably going to desire to meet with a real estate professional for support. They’ll give you additional hints to be able to ready your property for the marketplace to make sure you obtain a greater total price. They’ll likewise be able to identify your home in theĀ  in your community so that the most significant volume of prospective buyers find your home. They’ll cope with everything for you, so that you don’t need to be concerned with it.

If you find yourself putting together your own home for selling, you’ll need it to be in the best shape achievable. Even if you don’t have a large amounts of money to put into your home, getting rid of all the objects as you possibly can and reserving a storage unit for the valuables makes a large enhancement. Probable purchasers want to see how large the house is plus envision his or her own goods in the place, not likely look at the children’s playthings tossed all around or even all your kitchen area gadgets on top of the counter tops.

Your own realtor may look your own house from a customer’s prospective so you know exactly what can be improved so that you can attain your price range. In case it is extremely important to you for you to obtain the total price you need, you are going to wish to make employing a realtor the initial thing you do on your way to marketing your property.